Hi, I'm Kunika Patel
SEO and digital marketing specialist with 4+ years of experience in driving traffic, engagement, and conversions. Past experience includes managing SEO for international e-commerce stores and content blogs, running Google ads for multiple clients, and managing a team.
Professional Skills
Keyword Research
SEO On-Page/Off-Page
Google Ads
Content Strategy & Creation
Analytics & Reporting
Content Writing
Teamwork
Verbal and Written Communication
Tools
Ahrefs
SEMrush
Google Analytics 4
Google Search Console
WordPress
SPYFu
Google Keyword Planner
Grammarly
Relevant Work Experience
SEO and Digital Marketer
CTRLALTGROW LLP, Navi Mumbai
Jan 2022 to Present
- Co-founded as digital marketing head with an aim to provide quality SEO services to international clients
- Grew a kitchen brand’s blog from 0 to 8,000 organic visitors in 12 months
- Managed Google ads campaign for a food brand and achieved an average of 165% ROAS with a 4-figure monthly budget
- Headed a team of freelance content writers, graphic designers, and social media managers to create content for blogs and social media channels
- Worked on SEO projects for 10+ clients in different industries, including sports, health and fitness, food, finance, entertainment, and automotive
Associate Digital Marketer
Digimark AS, Norway (Remote)
April 2020 to December 2021
- Worked directly with 2 clients to perform SEO audits and find areas of improvement for their respective websites resulting in an average of 33% growth in organic traffic
- Assisted the lead performance marketer in Google ads campaign planning and keyword research and managed a total of over $8,000 in ad spend per month
- Researched and planned directly with a copywriter and designer to create landing pages for a new product driving conversion by up to 20%
- Created monthly SEO reports and communicated directly with clients via Skype
Freelance SEO and Digital Marketer
Remote
February 2019 to April 2020
- Provided SEO audit, keyword research, and content planning service on freelancing websites like Fiverr and Upwork
- Managed Pinterest account for a fitness brand and grew it to 1M+ impressions in 6 months
- Recovered a kitchen e-commerce website hit by Google’s June 2019 update and improved rankings by 30% in 9 months
- Worked on on-page and off-page SEO for many small websites
Personal Project
SEO & Marketing Blog – PotatoBlogger.com
PotatoBlogger is my online journal where I write about things I have learned in my years of online working journey.
- Wrote 150+ blog posts in SEO, marketing, and finance niches over the past 2 years
- Managed to rank #1 for several keywords on Google, Bing, and other search engines
- Maintained an active email list of 1000+ email subscribers
- Implemented social media strategy to grow the account to 4800+ Pinterest followers
- Sold the blog for a 4-figure sale in January 2023 to a marketing agency
Recent Articles
What Is PPC Marketing? A Quick Guide for Beginners
It’s no secret that PPC marketing is a powerful tool, allowing businesses to pinpoint the right kinds of consumers and...
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13 Common Social Media Marketing Mistakes Beginners Make
You may feel a bit overwhelmed if you’re new to the Social Media Marketing game. But don’t worry – everyone...
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15 Effective Social Media Engagement Ideas That Will Get You Connected
Social media can be a great tool for connecting with your audience but think of it as more than just...
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4 Types of SEO Keywords and How To Use Them
Keywords are the lifeblood of any successful SEO campaign. They help you identify how users are searching for the products,...
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11 Google SEO Ranking Factors That Will Drive More Traffic
When it comes to SEO, there are myriad factors that affect search engine rankings—from keyword usage and content quality to...
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10 SEO Tips for Bloggers to Write An Awesome Blog Post
No matter your blog’s niche or platform, Search Engine Optimization (SEO) is one of the most important aspects of driving...
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